Madonna kicked off her Madame X era with the reggaeton number “Medellín” featuring sexy Colombian singer Maluma. Next came the rousing uplifting anthem “I Lift.” Now comes the third taste off her fourteenth studio album.
The 60-year-old entertainer teams up with another young talent on “Crave“- Rae Sremmurd’s Swae Lee. The mid-tempo sultry offering is about hungering for another person. It’s produced by Kanye West frequent collaborator Mike Dean.
“You’re the one I crave (Crave) / And my cravings get dangerous / The feelings never fade / I don’t think we should play with this / Said come, come give me strength / I don’t think we should wait for this / ‘Cause you’re the one I crave / And my cravings get dangerous,” she sings on the chorus.
It’s a shame radio ignores Madge, because I can see this track performing solidly on pop and urban formats. Give “Crave” a listen below.